They come to realise later that the information given in the advertisement was something else whereas the actual product was quite different from it. Image Courtesy : simpli.fi/wp-content/uploads/11037-outdoor-advertising-1.jpg. Which of the following is a disadvantage of advertising through the Internet? a. Advertising B. An advertising-driven promotion strategy is used when: Strategic Marketing Implementation and Control. Course Hero is not sponsored or endorsed by any college or university. 12. Which of the following is a disadvantage of the percent of sales method of setting promotional budgets? _____ consists of verbal communication between a salesperson and one or more. Image Guidelines 5. Therefore, the buyer is unable to decide as to which product is really good. They want to buy them but have no resources at their command. Which of the following is a disadvantage of advertising A It has high cost per, 27 out of 27 people found this document helpful. In this reference it is said that advertising confuses rather than helps. It causes decay of social values. Traditionally, the biggest disadvantage of radio advertising has been that radio ads A. are expensive. Public relations C. Personal selling D. Interactive marketing Answer: B Difficulty: Easy Page: 353 17. A. B. No manufacturer pays for the advertising expenses out of his pocket. Disclaimer 9. B. It has high cost per exposure. _____ refers to communications placed in the commercial media at no charge to the, 17. Thus, people lose confidence in advertising because of wrong presentation. Report a Violation. To meet this expenditure, price of the product is raised. Through its medium people get information about new products. prospective purchasers with the objective of making or influencing a sale. There are many advantages and disadvantages of internet advertising, and you should be aware of these before you decide whether or not you wish to place an ad. c. Low information content. In this reference it is said that some advertisements are in bad tastes. Believing in advertising, consumers buy the product. They may be insulting to a particular class. 15. Prohibited Content 3. Disadvantages of Advertising Advertising results in increased expenses for the company because all modes of advertisement like radio, television, and internet are expensive and advertising is not a one-time measure rather it is a continuous process on which the company has to spend every year which in turn results in pressure on the profits of the company. Which of the following is a disadvantage of the percent of sales method of setting, 18. Which of the following promotion strategies is most appropriate when buyers’ information. (4) Encourages Sale of Inferior Products: Every manufacturer projects his product as superior one in the advertisement. Top 5 Advantages and Disadvantages of Social Media Marketing Social media started in 1997 with a site called Six Degrees . d. Untimely. It allows very little control over the final promotional message. High cost per exposure. Which of the following is a disadvantage of advertising? Disadvantages of Search Advertising High Competition. Which of the following is a disadvantage of advertising? The brilliance of new products really gets on their nerves. a. 19. Only very few products are of any use for them. If a seller gets good price for some inferior product, it becomes a habit with him. Content Guidelines 2. It increases the cost of the products. Get step-by-step explanations, verified by experts. Taking it as a social evil, it can be said that advertisement undermines social values. C. It does not allow much creativity in message design. Short message life. Copyright 10. Fast forward to the early 2000s and famous sites including Flickr, MySpace and YouTube emerged in 2005 with Facebook, and Twitter the following year, there are now hundreds of millions of users on social media sites. Compare the following forms of advertising to determine which one is an example of narrowcasting. This preview shows page 2 - 5 out of 8 pages. University of the Fraser Valley • BUSINESS 420, University of the Fraser Valley • SSS 111. A. Advertising, therefore, leads to unnecessary rise in prices. On its use, they feel cheated. displays, product placement in films and other occasions, trade incentives, and coupons. 14. It has fixed messages for the duration of an exposure. Consequently, it is difficult to get good quality product even after paying a handsome price for it. Important disadvantages of advertising are as follows: While on the one hand, advertising is regarded as the life-blood of modern business; on the other hand, some scholars are of the view that money spent on advertising is a waste. Therefore, it is said that advertisement encourages the sale of inferior products. What are the Four Important Advantages of Advertisements. In this reference it is said that advertising costs are passed on to the consumers in the form of high prices.